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    How do you get better at prioritizing your time?

    Do you have a lot to do but struggle to know what matters most? Here are practical ways to prioritize your time and make more room for the right things.

    By Evalotta Eriksson · Published 1 September 2026 · Read in Swedish

    Person planning and prioritizing their time in a notebook.

    You wake up with a plan. Then the day begins.

    An email arrives. Someone needs help. The phone rings. A new task comes up. You remember something you forgot.

    And suddenly it is five o'clock. You have done plenty. But not what you actually thought was most important.

    Prioritizing your time is not just about getting more done. It is about using a limited resource for the right things.

    Because the truth is simple: you will probably never have time for everything. That is why you need to be able to choose.

    Why is prioritizing so difficult?

    One common problem is that almost everything feels important. Work is important. Family is important. Exercise is important. Friends are important. Finances are important. Rest and recovery are important. Your own goals are important.

    So the problem is not necessarily that anything is unimportant. The problem is that everything cannot be the most important thing at the same time.

    Prioritizing therefore requires you to choose between things that genuinely matter.

    Prioritizing means choosing what not to do

    The word prioritizing often sounds positive.

    • I prioritize exercise.
    • I prioritize my family.
    • I prioritize my business.

    But every priority also involves choosing not to do something else. If you spend two hours on a project, you cannot use those same two hours for something else.

    That is why an important question is not just: What do I want to do? But: What am I prepared to give up in order to do it?

    8 ways to get better at prioritizing your time

    1. Decide what actually matters

    It is hard to prioritize your schedule if you do not know what your priorities are in life.

    Ask: What matters most to me right now?

    This might include:

    • family
    • career
    • health
    • business
    • rest and recovery
    • relationships
    • education
    • a specific goal

    Notice the words right now. Priorities do not have to be permanent. Different stages of life may call for different areas of focus. This is a central part of self-leadership.

    2. Choose the three most important things for the day

    A list of 18 items is rarely a list of priorities. It is an inventory.

    Instead, choose: Which three things would make me consider this day a success?

    Keep them visible. If possible, start with one of them before the day fills up with other people's requests.

    3. Distinguish between important and urgent

    Whatever makes the most noise can easily get the most attention. A new email feels urgent. A message flashes. Someone asks a question.

    Meanwhile, things that matter in the longer term can be completely silent:

    • exercise
    • relationships
    • strategic work
    • development
    • planning
    • rest and recovery

    So ask: Is this important—or does it just feel urgent? The two are not always the same thing.

    4. Put important things in your calendar

    If something is important but exists only in your head, it can easily get pushed aside.

    Schedule time for:

    • exercise
    • focused work
    • planning
    • family time
    • your own project
    • rest and recovery

    Your calendar should not just show meetings other people have scheduled. It can also reflect your own priorities. Read more about how to set goals that actually work.

    5. Create a "not now" list

    Not every good idea needs to be put into action today. When something new comes up, you can write it on a separate list.

    That does not mean: Never. It means: Not now.

    This can reduce the feeling that you have to act on every idea immediately.

    6. Ask what saying yes will cost

    Before agreeing to something, ask: What do I need to say no to in order to make room for this?

    This makes the consequences clearer. An extra assignment might cost you an evening workout. A new activity might cost you recovery time. A meeting might cost you the time you intended to spend on your most important project.

    Sometimes it is still worth it. But the decision becomes more deliberate. You can find more on this in How do you get better at setting boundaries?

    7. Leave breathing room in your schedule

    One common mistake is planning as though nothing unexpected will happen. 08:00–09:00. 09:00–10:00. 10:00–11:00. The entire day is full.

    Then a meeting runs 20 minutes over. And the whole plan falls apart.

    Leave room. A realistic plan is better than a perfect plan that never works.

    8. Review the week—not just the day

    An individual day can turn into chaos. That does not have to mean your priorities are wrong.

    Look at the week instead. Ask: What actually got my time?

    Not what you intended to prioritize. What you actually prioritized. Your calendar often shows more clearly than your intentions what took up the most space.

    "I don't have time"

    Sometimes you genuinely have very little time available. But the phrase I don't have time can sometimes be replaced with I am not prioritizing this right now.

    Try the difference. I don't have time to exercise becomes I am not prioritizing exercise right now.

    Sometimes that sentence feels entirely reasonable. Perhaps you are going through a busy period at work. But sometimes it feels uncomfortable. And that gives you important information.

    How do you prioritize when everything feels important?

    Start with consequences.

    Ask: What happens if this does not get done today? Then: What happens if this does not get done for a month?

    Some things have major immediate consequences. Others have minor consequences today but major consequences over time.

    One workout might not feel urgent. But a hundred missed workouts will have an effect. Strategic work might not feel urgent. But if it is always deprioritized, the business will not develop.

    Think both short and long term.

    Productivity is not the same as prioritization

    You can be extremely productive and still work on the wrong things.

    You answer 40 emails. Organize folders. Take care of small tasks. Check off the entire list. It feels productive. But the most important task is still untouched.

    Ask: If I could only do ONE thing today, which would create the most value?

    That is often a better starting point. If getting started is more of a sticking point, How do you stop procrastinating? may be more relevant.

    Prioritize energy—not just minutes

    Not all hours are equal. You might think best in the morning. Or in the evening.

    If possible, use your best energy for whatever requires the most focus. Schedule simpler tasks for when your energy is lower.

    It is not just about: When do I have time? But also: When do I have the right conditions? Read more about how to improve your focus in everyday life.

    When other people control your calendar

    In some roles, much of your time is not entirely your own. Colleagues. Children. Clients. Your manager. Family.

    The solution is not to pretend that you control 100 percent of your calendar.

    Instead, ask: Which part can I actually influence? Perhaps it is 30 minutes in the morning. One evening. Two hours on Sunday. Start there.

    Self-leadership is not about total control. It is about using the control you actually have.

    A simple weekly framework

    Before each week:

    Step 1 – choose three priorities

    What matters most this week? No more than three things.

    Step 2 – schedule the time

    When will you actually do them? Put it in your calendar.

    Step 3 – identify the risks

    What usually stops these things from getting done?

    Step 4 – leave a buffer

    Do not schedule 100 percent of your available time.

    Step 5 – review

    At the end of the week: What got my time? Were those the right things? What will I change next week?

    It does not need to be more complicated than that.

    When you try to fit everything in

    Sometimes the solution is not better planning. It is fewer things.

    You can optimize your calendar as much as you like. But if your commitments exceed the time you have, the equation still will not add up.

    You may then need to:

    • say no
    • put something on hold
    • delegate
    • lower your expectations
    • postpone something
    • stop doing something altogether

    Efficiency cannot always solve a prioritization problem. If you feel that you do a lot but still never feel satisfied, Why does it feel like I never do enough? may be worth reading.

    When can individual coaching help?

    If you often feel that time slips away without the most important things getting done, the problem may be less about scheduling techniques and more about priorities.

    Individual coaching can help you:

    • clarify what actually matters
    • identify what takes up your time
    • discover why certain things are always deprioritized
    • set clearer boundaries
    • choose between competing goals
    • make practical changes in everyday life

    The goal is not to squeeze more into your calendar. The goal is to create greater alignment between what you say is important and what actually gets your time. Read more about what a coach can help you with.

    When is better planning not enough?

    Sometimes the load is simply too heavy. If you try to deal with an unreasonable number of demands by becoming even more efficient, you risk simply becoming more efficient at perpetuating the same problem. It may also be worth reading about how to manage stress.

    The question may then need to be: What needs to be removed? Not: How can I get even more done?

    Summary

    Prioritizing your time is not about doing everything faster. It is about choosing.

    Decide what matters. Choose a few main priorities. Put them in your calendar. Distinguish between important and urgent. Leave a buffer in your schedule. Look at what actually gets your time. And have the courage to choose what not to do.

    Prioritizing better will not give you more hours. But you can use the hours you have for more of what genuinely matters. If you are also lacking drive, How do you regain motivation when you have lost it? can offer more tools.

    Frequently asked questions

    How do you get better at prioritizing your time?

    Start by clarifying what actually matters most, then choose a small number of priorities and give them dedicated time in your calendar.

    How do you prioritize when everything feels important?

    Look at the consequences in both the short and long term. Ask what happens if a task does not get done and which areas are constantly pushed aside.

    How do you get more done?

    Sometimes better structure can help, but the solution is not always to get more done. If you have too many commitments, you may need to drop, delegate, or put certain things on hold.

    How many things should you prioritize?

    There is no exact rule, but a long list of “top priorities” loses its purpose. Three main priorities for a day or week can be a simple starting point.

    Can coaching help me prioritize better?

    Coaching can help you clarify what matters, identify what takes up your time, and make practical changes in how you prioritize and lead yourself.